7 Best Time Saving Tools & Software For Marketers

Did you ever calculate how many hours a week you spend on manual posting? Marketers report spending more than 6 hours a week on average managing social media schedules. That time could be easily spent on strategy, creativity or deep customer insights, but repetitive tasks tend to keep us on the job.

Today we’re focusing on that pain point and giving you the cure: The 7 best time saving tools for marketers in 2025. These AI-powered schedulers to all-in-one platforms will automate the mundane and free up hours to focus on high-impact work. Let’s dive in!

Why does your creator journey need the best time-saving tools?

According to Social Media Examiner’s survey, it is found that time management was the number one barrier to quality content creation for 64% of creators. Effective time saving tools can help cut publishing errors by 50%. It’s 2025 and 80% of top marketers are using automation for strategic content creation. As automation helps to improve productivity by 30% and consistency by 25% across campaigns. Forrester revealed that every dollar invested in these tools returns $4 in saved labor costs. 

Just like Peter Drucker once said “Until we can manage time, we can manage nothing else.”

7 Best time saving tools for Marketers in 2025

1. GUDSHO

Best time-saving social media management tool to create, edit, post & schedule from one place.

GUDSHO is the best time management platform for marketers, agencies, and brands that want to simplify every step of their video marketing lifecycle, all the way from creation to distribution to analysis. You can easily schedule and post on platforms such as Facebook, Instagram, LinkedIn, and YouTube. It’s built-in video editor lets you trim/crop and merge without installing any third-party software. 

Supported by advanced security and global CDN delivery, GUDSHO ensures smooth playback on any device and offers data protection. Whether launching a product demo, training session, or social campaign, GUDSHO stands as the best time-saving tool that centralizes your entire video marketing workflow and drives ROI.

✨ What GUDSHO Has to Offer?

• Social Media Planner: You can plan & schedule posts on Facebook, Instagram, LinkedIn, YouTube, and X without any hassle.
• Integrated Video Editor: Trim, crop, merge and edit your videos within the platform, eliminating the need for other software.
• Video Hosting: Easily manage and host your videos to access anytime and instantly distribute them without any hassle.
• Host Webinars: You can also host the most interactive webinars with customization to match your brand.
• Branding Options: Instantly customize your webinar landing pages, invitation and embed player to reflect your brand’s identity.
• Video Analytics: Monitor viewer engagement, retention and lead conversions on a single dashboard.

✨ How This Time-Saving Tool Helps You?

By combining hosting, editing, embedding and analytics in one place GUDSHO eliminates app switching and manual uploads which cuts video-marketing expenses by up to 70%.

✅ Pros:

• End-to-end video marketing suite from social media management to analytics.
• Eliminates the cost of investing in multiple tools.
• Fast delivery with smooth playback via its Global CDN technology.
• Secure, customizable options on the video player to match your brand.

✅ Cons:

• Limited third-party integrations.
• Can add more social platforms for more convenience

2. Buffer

An easy and effective management tool to plan, publish and grow in social media.

Buffer is one of the best time management tools for marketers and creators as it makes social media management tasks simple and efficient. Its drag-and-drop scheduler lets you schedule posts across Facebook, Instagram, LinkedIn, X (Twitter), TikTok, and YouTube easily. Buffer’s unified analytics lets you see engagement and growth at a glance, while team workflows keep approvals and drafts organized.

Be a solo marketer or a fast agency, Buffer has mobile apps, browser extensions, and integrations that work for you anytime anywhere. It’s 2025, spend less time publishing and more time crafting your message on this all-in-one platform.

✨ What Buffer Has to Offer?

• Drag-and-Drop Scheduler: Posts can be queued up on any platform using a drag & drop calendar.
• AI Caption Assistant: Create on-brand captions and hashtags in a click.
• Repost & Repurpose: Quickly Repost and Recycle top performing posts instantly to increase reach.
• Multi-Channel Publishing: Publish simultaneously across all major social networks such as Facebook, Instagram, LinkedIn, X (Twitter), TikTok and YouTube.
• Unified Analytics Dashboard: Monitor post-performance, audience growth, and optimal send times.

✨ How This Time-Saving Tool Helps You?

Buffer cuts manual tasks to just over 6 hours per week and lets you focus on creative work by combining scheduling, AI-powered captioning, content recycling and cross-network analytics into one interface.

✅ Pros:

• Ultra-intuitive drag-and-drop calendar
• AI-accelerated caption and hashtag creation.
• Easy reposting & recycling of content.
• Clear, consolidated analytics for all channels.

✅ Cons:

• Advanced analytics are behind higher-tier plans.
• Very limited advanced team roles and customizations.
• No native in-app video editing.

3. Later

A social media management tool to plan your posts visually and schedule smartly.

Later has a visual scheduling canvas that lets creators and brands craft thumb-stopping feeds in minutes. This lets you upload your media library, drag posts into a calendar preview, and watch your feed live with no second-guessing. You can easily turn your Instagram grid into a clickable storefront that drives traffic to product pages or blog posts with its Link in the bio features and drive traffic.

Auto-publish your posts at optimal times with its AI-suggested hashtags for better reach. Plus, analytics from Later shows you engagement and follower growth, so you can optimize your strategy every week. This automation and time-saving tool lets solo creators and growing teams to simplify their social planning process.

✨ What Later Has to Offer?

• Visual Content Calendar: Drop your images & videos into a live feed preview.
• Link in Bio Feature: Create a URL redirecting followers to a mini-website under your Instagram bio.
• Auto Publishing with Hashtag Suggestions: Set up posts to publish automatically at peak times with AI-recommended hashtags.
• Media Library & User Generated Content: Organise your photos, videos and user-generated content in one searchable repository.
• Performance Analytics: Track post performance to post & follower trends with its built-in reporting.

✨ How This Time-Saving Tool Helps You?

Later cuts content planning expenses by 50% by letting you visualize your entire Instagram, TikTok, and Pinterest strategy in one calendar. While handling link routing and hashtag research automatically.

✅ Pros:

• True WYSIWYG calendar for flawless feed design.
• Built-in Link in Bio for Instagram conversions.
• AI-driven hashtag recommendations for reach.
• One Unified media library for all assets.

✅ Cons:

• Limited publishing options for non-visual platforms.
• Has limited analytics compared to its competitors.
• The best time suggestions vary across time zones.

4. Hootsuite

Manage, monitor and maximize your social media management efforts.

Hootsuite is a Social Media Management platform built for enterprise-level publishing, engagement and analytics. Trusted by agencies and global teams, it manages scheduling across 25+ social networks from a single dashboard. Strong security, role-based permissions and ISO certifications make Hootsuite meet enterprise compliance while enabling collaboration.

This platform lets your teams focus on strategy, rather than manual tasks and make it the best tool for time management. Whether you manage hundreds of accounts or cross-functional campaigns, Hootsuite is the go-to-platform for anything at scale.

✨ What Hootsuite Has to Offer?

• Visual Content Calendar: Drop your images & videos into a live feed preview.
• Link in Bio Feature: Create a URL redirecting followers to a mini-website under your Instagram bio.
• Auto Publishing with Hashtag Suggestions: Set up posts to publish automatically at peak times with AI-recommended hashtags.
• Media Library & User Generated Content: Organise your photos, videos and user-generated content in one searchable repository.
• Performance Analytics: Track post performance to post & follower trends with its built-in reporting.

✨ How This Time-Saving Tool Helps You?

Hootsuite removes tool switching by cutting manual social media upkeep by half. This is done by combining DMs, AI-driven copywriting, bulk scheduling, and cross-team workflows into one platform.

✅ Pros:

• Scalable to hundreds of accounts with role-based access.
• One unified inbox for easy community management.
• AI tools help speed up content creation.
• Deep integrations with enterprise systems.

✅ Cons:

• Premium pricing can be above a smaller budget.
• Learning curve for complicated workflows.
• Advanced analytics are available only on high-tier plans.

5. Publer

Plan and automatically post using the best social media management tool.

Publer is a time-saving social media management tool for multi-network posting and smart automation. You can schedule, publish and optimize content across Facebook, X (Twitter), LinkedIn, TikTok, YouTube, Google My Business, and more from a single dashboard. The built-in AI content suggestions and Canva integration lets you instantly create captions and design visuals without leaving the app.

Publer’s auto-delete, recycle, and repurpose functions keep evergreen posts in rotation, while its link shortening and UTM tagging simplify the tracking process. So, whether you are flying solo or leading a small team, Publer has powerful features at a fraction of the cost of enterprise tools.

✨ What Publer Has to Offer?

• Multi-Platform Scheduling: You can post from one calendar to Facebook, X, LinkedIn, TikTok, YouTube, and more.
• AI Assistant & Canva Integration: Generate post-copy & design graphics without leaving the platform.
• Auto Delete, Recycle, and Repurpose: Automate your post lifecycle so top content always stays fresh.
• Link Shortening & UTM Tags: You can easily track campaign performance with built-in link tools.
• Team Collaboration: Assign specific roles, approvals, and optimize workflows for content production.

✨ How This Time-Saving Tool Helps You?

Publer eliminates tool-switching & repetitive tasks by combining scheduling, AI copywriting, design and automated post recycling in one platform, which boosts your entire social media management by 10x.

✅ Pros:

• Plans for solo and small-team use are affordable.
• AI + Canva integration for faster content creation.
• Auto-delete/recycle features prolong lifespan of content.
• Support across multiple platforms – including Google My Business.

✅ Cons:

• Fewer enterprise reporting features than high-end tools.
• There is no native CRM or advanced analytics.
• Advanced collaboration requires a higher-tier plan.

6. Metricool

The free time-saving tool to manage and grow your brand on social media.

Metricool brings all your social media operations into one easy interface. A single dashboard lets you plan your entire content calendar, schedule posts for Instagram, TikTok, Facebook, LinkedIn and Twitter while getting detailed analytics on their performance. The surprising feature is its competitor tracking, which reveals where you rank within your niche.

Metricool works for any workflow, whether you’re an individual managing several platforms or part of a big agency managing dozens of accounts. This time-saving tool combines publishing, analysis & benchmarking into one making you avoid context switching and take data-driven decisions.

✨ What Metricool Has to Offer?

• Unified Dashboard for Planning + Analytics: View scheduled posts, engagement stats & growth trends all in one place.
• Reels & TikTok Scheduling: You can plan, schedule and auto-publish short-form videos directly to Instagram Reels and TikTok.
• Competitor Benchmarking: Monitor up to 10 competitors ‘key metrics to identify performance gaps and opportunities.
• Custom Performance Reports: You can create branded, exportable reports on ROI & engagement.
• Link management & UTM tagging: Shorten, personalize and tag your social links for precise campaign attribution.

✨ How This Time-Saving Tool Helps You?

By merging scheduling, analytics, and competitor insights in one place, Metricool eliminates tool-hopping so you can find trends and publish content faster, which helps save hours each week.

✅ Pros:

• A holistic publishing and analytics dashboard.
• Native Reels & TikTok scheduling for short-form video.
• Competitor tracking gives you strategic insight.
• Customized, exportable reports for better data analysis.

✅ Cons:

• Advanced reporting is available for premium tiers.
• Lower plans have limited team collaboration features.
• Long learning curve for new users due to feature depth.

7. SocialBee

Best time management tool to automate your social media efforts.

SocialBee sorts posts into categories you define such as blog shares, promotional offers & user-generated content and puts them in smart queues. With its visual calendar you can easily sort content types to keep your feed interesting without doing any manual juggling. Get captions and post variation suggestions by SocialBee’s AI Assistant to remove creative blocks.

The automatic recycling feature brings evergreen posts back to the front, so your top content never fades. SocialBee centralizes publishing, analytics, and team collaboration so you have a scalable engine for growth, making it the best tool for time management.

✨ What SocialBee Has to Offer?

• Queue-Based Category Scheduling: Organize and schedule all your content by type for balanced and automated posting to keep your feed interesting
• AI Assistant: Produce several caption options and formats for your posts with a click.
• Automatic Recycling of Evergreen Content: Always keep your best posts in rotation without manual re-queuing.
• Unified Content Calendar: Get a visual of your publishing calendar by category and platform.
• Social Media Analytics: Analyze your posts’ performance by category for future content optimizations.

✨ How This Time Saving Tool Helps You?

SocialBee is an all-in-one simple yet affordable social media management platform that automates category queues and AI-driven captions, so you can focus on engagement and strategy instead of manual posting. Also, automatically keep your top posts alive with its evergreen recycling feature.

✅ Pros:

• Powerful queue-based scheduling for balanced feedings.
• AI assistants streamline creative copywriting.
• Recycling of Evergreen content maximises ROI.
• Unified calendar for multi-channel oversight.

✅ Cons:

• Very limited native image/video editing tools.
• No built-in influencer or CRM integrations.
• Needs a learning curve for new users.

Here is a quick comparison table of the best time saving tools for Marketers based on 3 key parameters to make it easier for you to choose:

Tool	Best For	Supported Platforms	Time – Saving Feature
GUDSHO	Marketers, Agencies, Brands and Enterprises	LinkedIn, Facebook, Instagram, YouTube	Bulk scheduler + Analytics + Video Edit + Video Management
Buffer	Solo Marketers & Small Teams	Facebook, Instagram, X, LinkedIn, TikTok, YouTube	AI-assisted scheduling + Drag & Drop Scheduler + Analytics
Later	Visual Content Planners, Influencers, and Agencies	Instagram, Facebook, TikTok, Pinterest, LinkedIn	Visual calendar + Link in bio + Influencer Marketing
Hootsuite	Enterprises & Agencies	25+ Social Networks	Bulk Scheduler + Unified Inbox + AI Content Creation
Publer	Affordable, all-in-one tool for Small Businesses & Individuals	Facebook, Instagram, X, LinkedIn, TikTok, YouTube, GMB	Canva Integration + AI tools + Recycling Posts
Metricool	Small Businesses, Individuals & Solo-preneurs	Instagram, TikTok, Facebook, LinkedIn, YouTube, Twitch	Competitor Insights + Hashtag Tracker + AI Assistant
Socialbee	Enterprises and Agencies that Manage Multiple Accounts	Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest & 5+ platforms	Category-based Queues for Custom Feed + Auto Recycling of Top Posts

✨ Best Time to Schedule Posts with These Time Saving Tools

Posting at the right time is everything in social media marketing. This helps boost visibility, engagement & conversions by up to 30%. So instead of fumbling to post in real time, savvy marketers schedule delivery at platform-tested peak times.

Using this approach optimizes your reach, whether it’s morning scroll on Instagram, lunch-hour checks on Facebook, or Tuesday morning LinkedIn browse without constant logins. By mapping out your week in advance and letting your tool handle publishing, you gain hours otherwise lost to manual posting. The result? A reliable, frictionless workflow that amplifies your message when your audience is most attentive.

Here is a small timing tip based on our research. But you can use the analytics on your tool to find that sweet spot that works for you based on your audience’s behavior.

Platforms	Timing	Days
Instagram	9–11 AM or 6–7 PM	(Tues & Thurs)
LinkedIn	8–10 AM	(Tues & Thurs)
TikTok	6–9 PM	(Mon to Fri)
YouTube	2–4 PM	(Thurs & Fri)
X	8-10 AM	(Tue to Friday)
Facebook	9-1 PM	(Mon to Fri)

✨ Wrapping Up: Supercharge Your Marketing with These 7 Tools

Try our curated list of time saving tools and techniques to improve and reclaim hours lost to manual posting, editing and analytics. With these, your time can be better spent on strategy, creativity and real connections. Each platform tackles a different pain point in your workflow and further streamlines your social media management process. In 2025, the smartest marketers will tap into these time-saving tools to keep pace and even stay ahead in the ever-changing digital landscape.