cloud video streaming

What is Cloud Video Streaming? How It Works & Benefits

Ever wonder how to keep tons of videos in one place without spending too much? That’s where cloud video streaming comes in handy. It’s like the internet’s superpower, making everything easy to access from wherever you are!

There is no need for expensive equipment or stocking up so many hard disks – just a safe space online for all your videos. Perfect for creators, brands, or anyone with lots of videos. Such Live streaming platforms make it simple to showcase your videos without any stress. You can shift focus on producing awesome videos without worrying about the tech stuff.

That’s what these platforms do for you. In this article, you will get more answers on Cloud Video Streaming and why every business must look into this aspect right away to rev up their brand’s reach.

What Is Cloud Video Streaming?

Offline video storage poses challenges like limited space, data loss risks, and constant updates. But with Cloud Video Streaming, you can access your videos anytime, anywhere, without storage concerns. Choose the simplicity and reliability of cloud solutions for seamless, worry-free video access and sharing. 

Cloud Video Streaming is like having your favorite movies or shows available anytime, anywhere. A safe and secured space online where all your videos are accessible without needing lots of storage on your device, whether it can be a phone or a computer. 

Instead of downloading, you can watch instantly from the cloud servers where all the uploaded content will be saved. It’s as easy as clicking play! This happens because videos are stored on servers online, saving you space and offering a seamless viewing experience.

Simply put, cloud video streaming brings your content to life for your subscribers wherever they are, making your stored videos and entertainment always ready when you are! 

Thinking of Stream & Monetize Your Content with Secure Video Platform?

How Does Cloud Video Streaming Work?

How Does Cloud Video Streaming Work?

Cloud Video Streaming works like a magic show on the internet, ensuring your favorite content is just a click away. Let’s know how it works over the cloud seamlessly in a series of simple steps.

1. Cloud Storage

Everything begins with the concept of cloud storage. Instead of burdening your device with the bulk of video files, the content finds a comfortable abode on robust online servers on a video platform. These platforms and servers act as a centralized repository for videos.

2. Uploading Content

Creators and content providers upload their videos on the chosen online video platform and stores in their servers. This process resembles adding your videos to an extensive online library, ensuring a diverse range of content is readily available to showcase and stream content to audiences worldwide.

3. Streaming Requests

Upon initiating a playback request by hitting ‘play,’ the user’s request swiftly travels to the cloud library. The cloud responds promptly by sending the video to the user’s device in small, efficient bits. For instance, like how a movie is streamed on any OTT instantly after clicking the play button.

4. Instant Playback

The subscriber’s device promptly starts displaying the video, providing almost instantaneous playback. This eliminates the need for extensive download times, offering a user-friendly, on-demand viewing experience. But, some online video platforms also offer the offline viewing feature which again suits best for anytime, anywhere viewing.

5. Adaptive Streaming

Cloud video streaming uses adaptive streaming to make your video viewing experience super smooth. By adjusting video quality based on your internet speed, videos play at the best fit with no buffering issues – just seamless, hassle-free playback every time!

6. All Time Access 

As all the files are saved in the cloud, creators and users can access their preferred content wherever there is an internet connection. This transforms the device into a portable app, allowing users to enjoy video collection at their convenience.

7. No Storage Hassles

Another advantage of Cloud Video Streaming is the ease of storage concerns on the user’s device. By keeping the videos in the cloud, users can enjoy their favorite content without worrying about running out of storage space, creating a clutter-free digital environment.

Different types of cloud streaming services 

We just explored the advantages of cloud streaming, here is what we are going to see in the next interesting topic that would help you land on a solution right away. Now that you know how cloud streaming services work, let’s see the different types of streaming services available in the market. This short overview of each of the types will help you decide on what suits you best! Shall we begin?

Video hosting services

Video hosting services come in platforms that help creators like you to host, stream, distribute, store, and manage videos online. Some of the best examples would be YouTube, GUDSHO, Vimeo, and so on. These platforms not only let you host but also provide access to numerous built-in features like DRM encryption, which ensures that your video streaming process is secure and seamless.

Video-on-demand (VOD) platforms

With VOD you can stream any video content and your viewers can view it at the click of a button at their convenience and timing. Some of the VOD platforms include Amazon Prime, Hulu, Uscreen, Youtube, and Dacast. These platforms have built-in CMS, and a vast organized library to store movies, videos, shows, and podcasts.

Live streaming platforms

These platforms help you go live in minutes without needing to do any prep set-up. You can live stream real-time events, sports, concerts, webinars, film festivals, religious services, and fitness videos anytime and from anywhere. Through these video streaming platforms, you can live stream to any number of people and can engage in Live chat, and reactions and boost engagement.

User-Generated Content Platforms

These are platforms that are built exclusively for content creators who wish to establish their content to a wider audience. The kind of content includes photos, videos, blog or discussion forum posts, poll responses, or comments shared by unpaid contributors who wish to deliver their opinions and suggestions. Examples of such platforms include social media sites like Instagram, YouTube, TikTok, Reddit, and Quora, and blogging platforms like WordPress and Medium.

Educational Video Platforms

These platforms are designed exclusively for delivering educational content to students and learners. Platforms like Coursera and Udemy exemplify this concept. They allow users to host courses, lectures, and learning materials, conducting sessions both live and through video-on-demand (VOD).

Some platforms, such as Google certification, offer free courses, while others operate on a subscription-based or pay-per-course model.

I hope this covers everything. Have you selected the type of platform that will enhance your experience with cloud streaming services? If so, stay tuned for our handpicked recommendations to kickstart your streaming journey!

What Are the advantages of cloud video streaming?

Cloud video streaming is always worth the hype, as it helps small or medium businesses by providing an easy-to-use and flexible solution for delivering video.

While the usual video streaming platforms require sophisticated infrastructure and tailored configurations, cloud video streaming services simplify the process with their user-friendly services.

Cloud streaming makes it easy to deliver a huge volume of videos flawlessly, by ensuring a smooth viewing experience for your audience without any buffering. Let’s wait no more! Try exploring the list of advantages of cloud video streaming!


With cloud video streaming, you don’t have to worry about costs, as it reduces expenses with its effective solutions. It only requires storage and bandwidth to function seamlessly; the rest is taken care of without requiring you to spend any money.

Better Access
Cloud streaming enables users to access videos anytime and anywhere, whether they are at a physical location or on the go. The only requirement is a stable internet connection, allowing you to make wonders with your video streaming.

Manages Maximum Scalability
One of the crucial advantages of using an online video platform is that it can expand bandwidth, offering flexibility to deliver better streaming performance and provide a greater viewing experience. As you make a profit and multiply your revenue in business, you can easily leverage your integrated storage with add-on features.

Unlimited storage

You get easy access to store boundless data affordably. Storage means uploading bulk video files, archiving live streams as VOD, video streaming, and hosting to make the data storage process more adaptable.

No Need for Individual Infrastructure

For cloud streaming, you require an in-house hardware setup or access to extended servers for storage. Depending on the streaming needs of businesses, one can establish a streaming service within a few hours or days using the cloud interface.

Uncompromisable Security

Similar to traditional streaming video platforms, cloud streaming is also associated with built-in security compliance measures. Just like traditional streaming, cloud streaming protects content with AES video encryption, DRM protection, and access control against unauthorized users and piracy.

Uninterrupted Continuity

One of the prominent features of cloud-based video streaming services is its adaptive bitrate feature, which can convert large-size videos into multiple quality versions at different bitrates. This particular feature ensures that videos can be delivered to any type of device with flexible bandwidth and internet access for smooth playback.

Content Delivery Network Solution

A CDN in a cloud streaming service helps you to stream with low latency or reduce the delay in communication caused by network traffic. With a CDN, you can easily deliver ultra-low latency streams to audiences worldwide, ensuring stutter-free video delivery. It ensures a seamless real-time video experience, leading to higher user satisfaction and a better overall experience.

Features You Need in Your Cloud Video Streaming Platform

Features of Cloud Video Streaming Platform

Choosing the right platform is like finding the perfect frame for your picture. It should enhance your content, not distract from it. Explore, compare, and find the platform with these features that lets you share your videos with the world in the comforting and convenient ways possible.

  1. Video Content Management System (CMS): Imagine your vast video library like a bustling library. A robust CMS is the librarian, effortlessly organizing & categorizing your content. Find anything instantly, from blockbuster hits to hidden gems, all with a few clicks.
  1. Video Streaming CDN (Content Delivery Network): CDN is a network of high-speed delivery machines. When viewers click play, content movies across the space from the nearest tech setup, ensuring smooth streaming even in bustling internet cafes. No more buffering or pixelated faces!
  1. Video Analytics: Ever wondered who binges your videos from across the world? Analytics are like a friendly data whisperer, revealing insights about your viewers. See what resonates, what gets skipped, and craft your content for an enthusiastic audience, not a silent one.
  1. Video Player: Your player is the portal to your content. Choose one as a sleek and functional video platform to showcase your videos without distracting controls or confusing interfaces. Viewers click play, and are mesmerized, not frustrated.
  1. Live Streaming and Recording: Transform your platform into a vibrant marketplace of ideas! Live streaming lets you connect with viewers in real-time, while recording captures the stream for later. Host live webinars, share fitness routines or record lectures – the possibilities are as endless as your creativity.
  1. Privacy and Security: Secure video platforms keep videos safe from digital theft and duplication with features like password vaults and encryption. Rest assured, your videos are under lock and key, safe from the world’s prying clicks.
  1. Cloud Storage: Think of cloud storage as an ever-expanding attic with no dust bunnies. No more overflowing hard drives or lost flash drives. Your videos are nestled safely in the cloud, accessible from anywhere, anytime, like digital butterflies forever free to roam.
  1. Backend Technical Support: Got a technical hiccup? No worries! A great platform has a trusty support team, like a helpful genie ready to grant your tech-wishes. The team solves queries, addresses problems, and gets you back on track in no time.

Ask yourself, does your chosen Cloud Video Streaming Platform offer the convenience of a robust CMS, seamless streaming with Video CDN, insightful analytics, and secure cloud storage? Choose wisely, and let your videos reach across the world. 

Top 5 Cloud Video Streaming Platforms in 2024

Now that you have an insight into the different kinds of cloud video platforms and the features they possess, here is what you need to know as the next step. Listed below are the top 5 cloud streaming platforms that would benefit you indefinitely. Scroll down slowly and choose the right one that will give you the solution you need while you stick to your guns!


Gudsho, a premium online video hosting platform, offers comprehensive support to creators and video-driven brands, enabling them to seamlessly stream, manage, market, distribute, organize, and monetize their content without any limits.

With Gudsho’s creator-centric, ready-to-stream solutions, creators can channel advanced tools for video streaming, marketing, video security, and monetization. The built-in streaming features help creators expand their subscriber base and maximize their creative influence effectively.

Below, we outline key features designed to enhance your cloud streaming experience.

Highlighted features:

  • AES 128-bit cryptographic key security to prevent unauthorized access.
  • Upload, organize, and stream videos with the built-in video CMS solution.
  • Monetize your videos with options like SVOD (Subscription Video On Demand), AVOD (Advertising-based Video On Demand), TVOD (Transactional Video On Demand), rent videos, pay-per-view, and donations.
  • Integrate Gudsho’s enterprise-grade platform API with your custom app to incorporate Gudsho videos into any third-party website or app.

2. IBM Cloud Video

IBM’s video streaming servers offer a comprehensive suite of features designed to enhance audience engagement. They come with capabilities to simulate live, auto-archiving, and managing video-on-demand content.

Whether streaming virtual events, executive town halls, marketing product launches, or other content, IBM’s servers are exclusively built for privacy, reliability, quality, and scalability.

Powered by IBM Watsonx AI, these servers provide automated closed captioning and search functionality, further enhancing the user experience.

Highlighted features:

  • Utilize multiple CDN (content delivery network) switching options for enhanced global reach and scalability.
  • Real-time chat and Q&A modules, complete with built-in user management, moderation tools, emojis, and user upvoting to encourage viewer engagement.
  • Leverage AI capabilities for speech recognition to enable automatic captioning on live broadcasts and online videos.

3. Brightcove

Brightcove is a prominent streaming technology company empowering brands, creators, artists, and services to build followers, drive brand recognition, generate leads, increase revenue, and engage with viewers.

As an Award-winning , Brightcove is renowned for its exceptional high-quality live streaming and high-tech solutions.

With a diverse range of solutions such as Marketing Studio, Communication Studio, and Media Studio, Brightcove enables users to stream content seamlessly tailored to their specific needs.

Highlighted features:

  • Benefit from fast encoding in the cloud, supporting a wide range of formats including 4K, UHD, and HEVC files, ensuring optimal video quality.
  • Integrate seamlessly with leading ad management solutions such as Google Ad Manager and Freewheel to maximize monetization opportunities.
  • Combat ad blockers effectively with Brightcove’s SSAI technology, allowing you to seamlessly stitch ads into your live events and linear streams

4. Wowza

Wowza is an embedded video platform designed for single-source solutions for viewer engagement. It has a proven performance record in providing end-to-end video solutions for both live video and VOD streaming.

It helps users to seamlessly embed video into mission-critical applications, catering to the needs of growing startups and fully scaled enterprises alike.

Drawing on Wowza’s extensive expertise in streaming technology and its advanced VOD capabilities, businesses can deliver exceptional video experiences without limitations.

Highlighted features:

  • Custom global CDN with a 99.9% uptime, ensuring reliable content delivery worldwide.
  • Streaming Engine featuring Apple Low-Latency HLS, to maintain the high quality of traditional HLS.
  • WebRTC in Wowza offers real-time communications capabilities through simple APIs.
  • Streaming Engine featuring Apple Low-Latency HLS, to maintain the high quality of traditional HLS.

5. Vidyard

Vidyard offers AI-powered video messaging, video hosting, and buyer engagement solutions. It empowers users with tools for video marketing, sales enablement, and customer engagement, leveraging AI to enhance various aspects of the business process.

It lets you embrace the power of AI to automate outbound marketing efforts, from crafting personalized emails to executing outreach programs, effectively multiplying lead generation efforts.

Highlighted features:

  • Reach maximum customers by sending personalized video messages tailored to their needs and preferences.
  • Host and manage all your business-related videos in one centralized location.
  • Track the success of these videos using powerful analytics and seamlessly integrate them with your marketing efforts.
Searching for a Streaming Platform To Host Your Video Content Online? Book a Free Demo, and Let Us Guide You Toward a Successful Streaming Journey!

Key Takeaways On Cloud Video Streaming

  • Access your videos anytime without device storage hassles, making content readily available and reducing clutter.
  • Cloud storage ensures instant playback with adaptive streaming, adjusting video quality based on internet speed for a consistently smooth experience.
  • Videos saved in the cloud offer global access, transforming your device into a portable library accessible anytime, anywhere.
  • Cloud Video Streaming eliminates storage concerns on your device, providing a clutter-free digital environment for an uninterrupted viewing experience.
  • A robust CMS, high-speed CDN, and video analytics are crucial for effective video streaming platforms.
  • Choose a sleek video player for an engaging and stutter-free viewing experience, enhancing the portal to your content.
  • Online Video Platforms supporting real-time interaction and recording capabilities allow varied content creation, from live webinars to fitness routines.
  • Ensure your chosen platform prioritizes security with features like password vaults and encryption, protecting videos from digital theft and duplication.
  • Enjoy the expanding attic of cloud storage, freeing you from overflowing hard drives and lost flash drives, offering accessibility from anywhere.
  • Opt for platforms with trustworthy technical support, ensuring prompt problem resolution and assistance, like a helpful genie granting your tech wishes.

Wrapping Up

Choosing cloud video streaming platforms is more than just fixing a space to store videos – It’s an opportunity to amplify your brand or creative content. These video hosting platforms transform static videos into dynamic visuals, reaching a global audience. Streaming enables immediate access without device storage constraints, making your content ever-accessible. 

Moreover, these platforms offer tools for video monetization where you can earn from videos. Pick wisely, as the right video platform becomes your digital stage for your brand story and a chance to store, share, and stream online.


Srinivasan is a Digital Marketer who is passionate about video monetization based solutions and video on demand platform ideas. He believes in spreading the latest tech trends. He is an avid reader and Loves to share views on the latest technologies, tips, and tricks.

One Comment

  1. Lois Reply

    Great article. Thanks, I have been searching for a while for some info about the cloud video streaming platforms and yours is the greatest one I have found so far. Keep sharing!

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